Travel and Tourism Fair in Kolkata aims at Exploiting Huge Travel and Tourism Potential in the Country

Published on:

08 Jul 2017, 1:00 am

The fair has experienced a growth of 10 percent in terms of number of participants and revenue, compared to last year
Kolkata serves as a strategically important gateway for the industry, considering the increasing importance of Outbound and Inbound potential in the East and Southeast Asia
Pavilions have been set up by six foreign countries in TTF Kolkata at the level of their National Tourism Organisations

Kolkata, July 7, 2017: Travel and Tourism Fair in Kolkata is one of the leading travel trade shows in the country. The fair that aims at exploiting the huge travel and tourism potential in Eastern India started off on July 7.

The three-day long fair would provide a platform to 400 vendors from 28 states and 13 countries. The fair has experienced a growth of 10 per cent in terms of the number of participants and revenue, compared to last year, West Bengal Tourism Secretary Manish Jain told the reporters after the inauguration of the fair.

West Bengal Tourism Minister Goutam Deb was not present on the occasion, but welcoming all participants, he said in a message, "With tourism being a priority sector in the state, West Bengal is looking forward to TTF Kolkata, which I hope will have the presence of many national and international tourism stakeholders. This will surely help in promoting tourism in the region."

According to Sanjiv Agarwal, Chairman and CEO of the organizers Fairfest Media Ltd, Kolkata serves as a strategically important gateway for the industry, considering the increasing importance of Outbound and Inbound potential in the East and Southeast Asia.

TTF Kolkata has kept up a steady growth and has been signaling positive sentiments in the travel trade, despite the headwinds due to demonetization and uncertainties of the GST regime from July 1, 2017, he added.

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He also mentioned that Kolkata, which often grabs the spot of the third wealthiest city in India after Mumbai and Delhi, has had a unique tradition of taking domestic and outbound trips in large numbers especially during the puja holidays.

According to PTI reports, 24 States are taking part in the TTF Kolkata with their official pavilions. The biggest state pavilions included West Bengal as the Host State, while Uttarakhand, Himachal Pradesh, Goa, Maharashtra, Gujarat and Madhya Pradesh were Partner States. The list of feature states includes Kerala, Rajasthan, Andhra Pradesh, Karnataka, Jammu and Kashmir, Assam, Andaman and Nicobar, Delhi and Jharkhand.

A large number of participants from Haryana, Odisha, Punjab, Puducherry, Tamil Nadu, Telangana and Uttar Pradesh will be present at the fair as well.

Pavillions have been set up by six foreign countries in TTF Kolkata at the level of their National Tourism Organisations.

For the very first time, SRI LANKA Tourism is participating in the fair with a huge pavilion, with more than a dozen of hotels and operators from the country.

Other foreign countries like Bangladsh, China, Macao, Nepal and Thailand are participating at the level of their National Tourism Organisations.

Additionally, the TTF has feathers added by private sector participants from Bhutan, Canada, Japan, Myanmar, UAE and USA this year as well.

– prepared by Durba Mandal of NewsGram. Twitter: @dubumerang

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